Industries

A brief overview of the industries available through Outbase and what to expect in these.

Below you'll find a list of all the industries available in Audience Builder, along with a classification, which breaks the industries down into 15 categories, as well as an example of a company you would find in this industry, to support your audience creation.

This list is only a guide and some companies may list themselves in industries you wouldn't expect, such as UPS and Royal Mail (UK), which are listed in Logistics and Supply Chain, rather than in Transportation/Trucking/Railroad industry, where Fed Ex Services are listed.

Some industries have quite a wide scope, such as Internet, which contains Google, Amazon, YouTube, PayPaym Facebook, and Uber, to name a few. If there are specific companies across a wide variety of industries you would like to target, consider using keywords to keep your search focused.

Industry
Classification
Example

Dairy

Agriculture

Muller

Farming

Agriculture

Monsanto

Fishery

Agriculture

Trident Seafoods

Ranching

Agriculture

King Ranch

Architecture & Planning

Construction

KPF

Building Materials

Construction

Wolseley UK

Civil Engineering

Construction

Jacobs

Commercial Real Estate

Construction

Colliers

Construction

Construction

Kier Group

Real Estate

Construction

CBRE Group

Education Management

Education

Pearson

E-Learning

Education

Skillsoft

Higher Education

Education

Harvard University

Primary/Secondary Education

Education

Fairfax County Public Schools

Research

Education

PRA

Accounting

Finance

PwC

Banking

Finance

Bank of America

Capital Markets

Finance

CIBC

Financial Services

Finance

Citi

Insurance

Finance

Metlife

International Trade and Development

Finance

World Bank

Investment Banking

Finance

Deutse Bank

Investment Management

Finance

Wellington Management

Venture Capital & Private Equity

Finance

Hyde Group

Apparel & Fashion

Goods

Ralph Lauren

Consumer Goods

Goods

Procter and Gamble

Cosmetics

Goods

Avon

Import and Export

Goods

International Trade Administration

Luxury Goods & Jewelry

Goods

Tifffany

Retail

Goods

Walmart

Sporting Goods

Goods

Nike

Supermarkets

Goods

Whole Foods

Tobacco

Goods

British American Tobacco

Wholesale

Goods

Ferguson Enterprises

Business Supplies and Equipment

Goods & Manufacturing

Staples

Consumer Electronics

Goods & Manufacturing

Apple

Furniture

Goods & Manufacturing

Herman Miller

Wine and Spirits

Goods & Manufacturing

Diageo

Government Administration

Government

US Department of Veterans

Government Relations

Government

Education and Skills Funding Agency

Judiciary

Government

United States Courts

Law Enforcement

Government

FBI

Legislative Office

Government

USA Senate

Military

Government

US Army

Political Organization

Government

House of Commons

Public Policy

Government

HM Treasury

Public Safety

Government

Lloyds Register

Alternative Medicine

Health

CTFO

Biotechnology

Health

Biogen

Health, Wellness and Fitness

Health

Herbalife

Hospital & Health Care

Health

Johnson & Johnson

Medical Devices

Health

Baxter

Medical Practice

Health

Sheridan Healthcare

Mental Health Care

Health

NHS Human Services

Pharmaceuticals

Health

Phizer

Veterinary

Health

National Veterinary Associates

Alternative Dispute Resolution

Legal

American Aribitration Association

Law Practice

Legal

Allen and Overy

Legal Services

Legal

American Bar Association

Automotive

Manufacturing

Ford

Aviation & Aerospace

Manufacturing

Boeing

Chemicals

Manufacturing

The Dow Chemical Company

Electrical/Electronic Manufacturing

Manufacturing

Panasonic

Food Production

Manufacturing

Mondelez

Glass, Ceramics & Concrete

Manufacturing

Guardian Industries

Industrial Automation

Manufacturing

Rockwell Automation

Machinery

Manufacturing

Lincoln Electric

Mechanical or Industrial Engineering

Manufacturing

Emerson

Mining & Metals

Manufacturing

US Steel Corporation

Nanotechnology

Manufacturing

FEI Company

Oil & Energy

Manufacturing

Chevron

Packaging and Containers

Manufacturing

Avvery Denison

Paper & Forest Products

Manufacturing

Domtar

Plastics

Manufacturing

Poly One

Railroad Manufacture

Manufacturing

Amsted Rail

Renewables & Environment

Manufacturing

Solar City

Shipbuilding

Manufacturing

Brusnwick Boat Group

Textiles

Manufacturing

Shaw Industries

Utilities

Manufacturing

EDF

Animation

Media

Walt Disney

Arts and Crafts

Media

British Society of Painters

Broadcast Media

Media

iHeart Media

Computer Games

Media

Rockstar Games

Design

Media

Atkins

Entertainment

Media

Universal

Fine Art

Media

Colart

Graphic Design

Media

Base Design

Marketing and Advertising

Media

Starcom

Media Production

Media

The Washington Post

Motion Pictures and Film

Media

Pixar

Newspapers

Media

The New York Times

Online Media

Media

Dow Jones

Performing Arts

Media

Royal Opera House

Photography

Media

Getty Images

Printing

Media

FedEx Office

Public Relations and Communications

Media

Brunswick Group

Publishing

Media

National Geographic

Writing and Editing

Media

Dow Jones

Fund-Raising

Non-Profit

World Vision USA

International Affairs

Non-Profit

United Nations

Nonprofit Organization Management

Non-Profit

Unicef

Philanthropy

Non-Profit

Bill and Melinda Gates Foundation

Think Tanks

Non-Profit

Lifeboat Foundation

Gambling & Casinos

Recreation

Ceasars Enterntainment Corporation

Hospitality

Recreation

Marriot

Leisure, Travel & Tourism

Recreation

Hertz

Libraries

Recreation

The British Library

Museums and Institutions

Recreation

Natural History Museum

Music

Recreation

Warner Music Group

Recreational Facilities and Services

Recreation

Park City

Restaurants

Recreation

McDonalds

Sports

Recreation

NFL

Civic & Social Organization

Services

British Red Cross

Consumer Services

Services

Otis Elevators

Environmental Services

Services

Waste Management

Events Services

Services

Excel London

Executive Office

Services

Fujifilm (entire group)

Facilities Services

Services

Cintas

Food & Beverages

Services

Pepsi

Human Resources

Services

HR Certification Insitute

Individual & Family Services

Services

United Response

Information Services

Services

Nielsen

Management Consulting

Services

Delloite

Market Research

Services

Kantar

Outsourcing/Offshoring

Services

Capita

Professional Training & Coaching

Services

Disney Institute

Program Development

Services

Child Fund International

Religious Institutions

Services

The Church of Jesus Christ

Security and Investigations

Services

G4S

Staffing and Recruiting

Services

Kelly Services

Translation and Localization

Services

Lionbridge

Computer & Network Security

Tech

McAfee

Computer Hardware

Tech

Western Digital

Computer Networking

Tech

Cisco

Computer Software

Tech

Microsoft

Defense & Space

Tech

United States Airforce

Information Technology and Services

Tech

IBM

Internet

Tech

Google

Semiconductors

Tech

Intel Corporation

Telecommunications

Tech

Virgin Media

Wireless

Tech

U.S Cellular

Airlines/Aviation

Transport

American Airlines

Logistics and Supply Chain

Transport

UPS

Maritime

Transport

Associated British Ports

Package/Freight Delivery

Transport

FedEx

Transportation/Trucking/Railroad

Transport

Union Pacific Railroad

Warehousing

Transport

ort Logistics Group

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